Foodshed Alliance – Farm-to-Fork Celebration of Local Foods & Farms

Foodshed Alliance is hosting another Farm-to-Fork Celebration. Get your tickets here!

Join the Foodshed Alliance at Andre’s Restaurant & Wine Boutique in Newton, NJ where Chef and Owner Andre deWaal will prepare dinner for a Farm-to-Fork Celebration of Local Foods and Farms that incorporates locally grown foods into his creations.

 

Sunday, January 27, 2013
Cocktail Hour: 4:00 pm / Dinner: 5:00 pm
Andre’s Restaurant & Wine Boutique
188 Spring Street, Newton NJ 07860

Slow Food Central New Jersey’s EAT LOCAL Winter Farmers Markets

What can be better than sourcing local food? Come to the 2012 Slow Food Central NJ’s “EAT SLOW” Winter Farmers Markets in December, January and February and stock up on locally produced meats, breads, mushrooms, cheeses, wine, baked goods, sweets, pies and much more.

THE UNHAPPY TRUTH ABOUT SODA

The Real Bears

Animated Short Film Takes on Big Soda

Features Original Song by Jason Mraz, Executive Creative Director: Alex Bogusky

It wasn’t so bad when soft drinks were the occasional treat. But now sugary drinks are the number one source of calories in the American diet. With one third of America overweight and another third obese, it’s a wonder anyone is still swallowing what the soda companies are selling.

Big soda companies have billions of dollars to tell their story, but we have each other. Oh, and we have the truth. Help The Real Bears spread the truth about soda by sharing the film.

The Center for Science in the Public Interest is escalating its longstanding campaign to reduce the consumption of soda and other sugary drinks today with the release of an animated short film exposing the drinks’ unhappy health consequences.

The Real Bears tells the story of a family of polar bears who, even in their distant Arctic environment, are not immune from sunny marketing messages from Big Soda. The whole family is consuming too much soda… and is experiencing everything from weight gain to tooth decay to problems in the bedroom. Only after recuperating from a terrifying visit to Doc Fox’s chilly surgical suite does Pop Bear come to realize that soda has brought nothing but sadness to his family. In the film’s stirring dénouement, he leads his family to reclaim their health—and their happiness.

The film features an original song, Sugar, by Grammy-award winning singer-songwriter Jason Mraz which he wrote and performed with the San Diego-based rapper MC Flow.

Though consumption has declined slightly in recent years, soda and sugary drinks still are the biggest single source of calories in the American diet, accounting for about 7 percent. And while Coca-Cola, PepsiCo, and other soda companies spend lavishly to position the products as sources of happiness, sugary drinks are directly linked to obesity and diabetes. Each additional sugary drink consumed per day increases the likelihood of a child becoming obese by about 60 percent. Drinking one or two sugary drinks per day increases one’s risk for type 2 diabetes by 27 percent. The Real Bears family learns—like many real American families have—that these conditions and their complications are sources of sadness, not happiness.

“Coke and Pepsi have skillfully cultivated incredibly strong emotional bonds with consumers around the world even though their products actually cause quite a bit of misery,” said CSPI executive director Michael F. Jacobson. “The Real Bears seeks to sever some of those bonds, and to get people thinking about what they’re drinking. We don’t have their budgets but we do have the truth. And the truth is that soda equals sadness.”

CSPI turned to advertising guru Alex Bogusky, formerly co-chairman of Crispin Porter + Bogusky, for creative direction when the group decided to produce a short film aimed at repositioning soda. Among other things, Bogusky helmed advertising campaigns for Burger King, Coke Zero, Microsoft, and the pioneering anti-tobacco Truth Campaign. Marty and Adam Butler of the Austin, TX.,-based The Butler Bros. served as executive producers and asked Helskini-based animator Lucas Zanotto to direct and design.

“I like the taste of soda and I’ve had my share and I don’t imagine a world without soda,” Bogusky said. “But the reality is that over the years sugary drinks have gone from an occasional treat to an everyday, every-occasion beverage. This project attempts to contrast the marketing hype around soda with the stark reality and it is my hope that it makes some small contribution to a critical cultural awakening. We need to begin to connect the dots between what we are sold, what we eat, and how sick we have become,” said Bogusky.

“No one’s saying you can’t have the occasional soda,” said Mraz. “But by calling attention to some hazards of sugar consumption perhaps folks will choose healthier options. I have had people close to me devastated by the effects of over-consuming sugar and soda on a daily basis over many years. I hope The Real Bears inspires people to think about what they drink and make a change for the better.”

“Anyone who ever chugged a soda should watch this film,” said Morgan Spurlock, the filmmaker behind the 2003 documentary Super Size Me.

The film is available at TheRealBears.org.

The Real Bears

Agency: Common (Boulder, CO) and The Butler Bros. (Austin, TX)
Executive Creative Director: Alex Bogusky
Executive Producers: Marty & Adam Butler
Writers: Ronny Northrop & Ryan Kutscher
Art Director: Stefanie Hermsdorf
Account Director: Mark Ekhardt
Producer: Amanda Fox
Director/Designer/Animator: Lucas Zanotto
Music: Jason Mraz
Guitar and mix: Bill Bell
Horn parts: Grooveline Horns
Offline/Online Editor: Travis Wurges
Sound Design: Nikolai von Sallwitz
Mix: Travis Wurges
Web Design: Cyrus Clemesen

The Family Dinner by Laurie David and Kirstin Uhrenholdt

The producer of An Inconvenient Truth, Laurie David‘s new mission is to help America’s overwhelmed families sit down to a Family Dinner, and she provides all the reasons, recipes and fun tools to do so.

Laurie David speaks from her own experience confronting the challenges of raising two teenage girls. Today’s parents have lots to deal with and technology is making their job harder than ever. Research has proven that everything we worry about as parents–from drugs to alcohol, promiscuity, to obesity, academic achievement and just good old nutrition–can all be improved by the simple act of eating and talking together around the table.

Laurie has written a practical, inspirational, fun (and, of course, green) guide to the most important hour in any parent’s day. Chock-full chapters include: Over seventy-five kid approved fantastic recipes; tips on teaching green values; conversation starters; games to play to help even the shyest family member become engaged; ways to express gratitude; the family dinner after divorce (hint: keep eating together) and much more. Filled with moving memories and advice from the country’s experts and teachers, this book will get everyone away from electronic screens and back to the dinner table.

The Family Dinner also includes words of wisdom from: Jamie Oliver, Mario Batali, Alice Waters, Mark Bittman, Cat Cora, Rev. Ed Bacon, Pat and Gina Neely, Soledad O’Brien, Tal Ronnen, Michael Pollan, Nora Ephron, Dr. Maya Angelou, Billy Collins, and many others.

The Family Dinner by Laurie David and Kirstin Uhrenholdt

My Father’s Daughter: Delicious, Easy Recipes Celebrating Family & Togetherness by Gwyneth Paltrow

The Academy-Award winning actress and avid foodie shares a sumptuous collection of recipes and gorgeous photographs celebrating the joy of preparing food for loved ones, a passion she learned from her beloved father.

As an actress, author, trendsetter, creator of goop.com, and host of the popular PBS series, Spain: On the Road Again, Gwyneth Paltrow is an icon of style and good taste around the world. As a young girl eating and cooking with her father, Bruce Paltrow, she developed a passion for food that has shaped how she lives today and strengthened her belief that time with family is a priority. Now in My Father’s Daughter, Paltrow shares her favorite family recipes along with personal stories of growing up with her father, Bruce Paltrow. She discusses how he has influenced her in the food she loves, how she involves her kids in cooking, and how she balances healthy food with homemade treats. And, for the first time, Paltrow offers a glimpse into her life as daughter, mother and wife, sharing her thoughts on the importance of family and togetherness.

Complete with 150 delicious ideas for breakfast, sandwiches and burgers, soups, salads, main dishes, sides, and desserts, this beautifully illustrated book includes full-color photos throughout, many featuring Paltrow at home with her family and friends. My Father’s Daughter is a luscious collection that will inspire readers to cook great food with the people who mean the most to them.

My Father’s Daughter: Delicious, Easy Recipes Celebrating Family & Togetherness by Gwyneth Paltrow

GROW! A documentary that captures the energy, passion, and independence of a fresh crop of young farmers…



GROW! A 60 minute documentary that captures the energy and independence of a fresh crop of young farmers.
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It’s not just ‘Old MacDonald’ on the farm anymore. All across the U.S. there is a growing movement of educated young people who are leaving the cities to take up an agrarian life. Armed with college degrees, some are unable to find jobs in the current economic slump. Fed up with corporate America and its influence on a broken food system, they aim to solve some of the current system’s inequities by growing clean, fair food. Mostly landless, they borrow, rent or manage farmland in order to fulfill their dreams of doing something meaningful with their lives.

GROW! Takes a look at this new generation of sustainable farmers through the eyes, hearts and minds of 20 passionate, idealistic and fiercely independent young growers. In the film they speak of both the joys and the challenges involved in tending the land.

Filmed on 12 farms throughout the state of Georgia during an entire growing season, GROW! Provides an honest and inspiring look at this next generation of farmers.

Anybody who appreciates the value of good, wholesome food grown close to home, who cares about our food supply and the future of farming will want to see GROW! http://growmovie.net/,

Slow Food NYC 2nd Annual Snailblazer Award Fundraiser


This year we are thrilled to honor Bill Telepan with our second annual “Snailblazer” Award. At his Snail of Approval restaurant, Telepan, Bill creates menus featuring local, seasonal produce and heritage meats. Beyond simply innovating in his own kitchen, Bill also works tirelessly to help improve the food served to our nation’s school children. His involvement with Wellness in the Schools has grown from working one day a week in a public school cafeteria to promoting the program across the country as well as lobbying Congress to increase funding for child nutrition. With great artisanship and tireless effort, Bill works to ensure that everyone in our community eats better.

Event proceeds from the party support Slow Food NYC programs including Urban Harvest Schools and Gardens. Through these programs, more than 1,000 public school students in the South Bronx, Harlem, Lower East Side and East New York are learning about the importance of good, clean, and fair food for their health, the health of their families and communities, and the health of our planet.

Don’t miss this special evening, put on by our Slow Food NYC board members.

VIP Hour
6:00-7:00pm
Join us to say hello to Bill Telepan, our 2012 Snailblazer Honoree, sip specially created cocktails and mingle with mentors from our Urban Harvest programs.

General Admission
7:00-9:00pm
Enjoy cocktails, delicious food from The Green Table and other Snail of Approval establishments, music, and mingle with some of the finest folks in town.

Afterparty & Dessert
9:00pm-
We’ll move next door to 61 Local for local beers and dessert by Brooklyn Farmacy and One Girl Cookies

Slow Food NYC is the New York City chapter of Slow Food, a non-profit, member-supported organization founded in 1989 to counteract the culture of fast food. Slow Food stands against the disappearance of local food traditions and people’s dwindling interest in the food they eat, where it comes from, how it tastes and how our food choices affect the rest of the world.

Simply put, we are the members of Slow Food who live in and around New York City. We, the members of Slow Food NYC, designate a steering committee of twelve members to represent us, and to run the chapter’s events and affairs. Slow Food NYC is entirely organized and run by volunteers, drawing talent, expertise, and ambition from our members and friends around the city.

SFNYC supports the mission of Slow Food, working closely with Slow Food USA, the national association headquartered in Brooklyn.

Mission Statement:
Slow Food NYC works to create a food system based on the principles of high quality and taste, environmental sustainability, and social justice – in essence a food system that is good, clean and fair. We seek to move our culture away from the destructive effects of an industrial food system and towards the cultural, social and economic benefits of a sustainable food system, regional food traditions, and the pleasures of the table.

The Lean: A Revolutionary (and Simple!) 30-Day Plan for Healthy, Lasting Weight Loss

Wellness expert Kathy Freston lets readers in on her secret: losing weight doesn’t have to be difficult, and it can last. With this book she shares the powerful concept of The Lean–a radically effective approach to positive change–with a practical 30-day plan to transform your health and jump-start weight loss in the most gentle, easy, and automatic way possible.

Read The Lean to get everything you need for a leaner, healthier you.

In the book you’ll find:
• 30-day plan that’s simple, effective and supported by science
• Over 40 delicious, healthy recipes and meal plans
• Surprisingly tasty ingredient swaps that stop cravings
• Insight, tips, and resources for healthier living
• More than a diet, the book includes easy exercises and gentle lifestyle changes
for achieving permanent weight loss

“Leaning in” is about setting an intention for what you want, weight- and health-wise, and then nudging yourself ever so gently in that direction, even if getting there seems impossible. It’s about choosing to eat foods that are delicious, filling, and supportive of your goals.

Each day of the scientifically based, vegan-friendly Lean plan, Kathy shows how to make and commit to small diet and lifestyle changes that, over time, yield unexpectedly significant results–something as simple as swapping in nondairy milk for cow’s milk, eating an apple a day, or having an afternoon power shake. These changes propel you almost effortlessly into a forward momentum of ever more healthy choices, and work together to bolster your progress. There are only two rules:

1. All you need is the willingness to take just one step.
2. As you add the healthier foods to your diet, eat the new foods first.

By gradually adding in these nutrient-dense and fiber-rich foods, you’ll crowd out the problem foods, feel fuller for longer, and simply stop feeling cravings. On Kathy’s Lean plan, readers can experience sustained, healthy, and permanent weight loss of 1-3 pounds per week–plus increased energy, improved digestion, clearer skin, and renewed purpose. Complete with exercises, recipes, and powerful testimonials, The Lean offers not only a truly leaner frame, but also the little push we all need to get on the path to lasting change.

The Lean: A Revolutionary (and Simple!) 30-Day Plan for Healthy, Lasting Weight Loss by Kathy Freston

NEW GREEN CITY at UNION SQUARE Presented by GROW NYC…


Learn How to Live Green in NYC! Wednesday October 10th from 10AM to 5PM at Union Square. Free and Open to the Public!

About Your Host: GrowNYC is a hands-on non-profit which improves New York City’s quality of life. Whether it’s operating the world famous Union Square Greenmarket, building a new community garden, teaching young people about the environment, or improving recycling awareness, if you’re a New Yorker, GrowNYC is working near you! Make a donation to support a better NYC.

  • Relevant, action-oriented workshops led by The New School and others
  • Interactive art projects and presentations
  • DIY tutorials on weatherization techniques and much more
  • Walk through “Recyclarium” and learn how 3Rs work hosted by Sims Metal Management
  • Learn about New York City’s Bike Share program with Citibank
  • Watch chefs go head to head at a Solar Cook-Off with locally grown, seasonal food
  • Make Green Art for all ages
  • Onsite textile and cell phone recycling
  • Buy farm fresh produce at one of the country’s largest and best Greenmarket
  • Meet local leaders in the sustainability movement

www.grownyc.org/newgreencity

Aquaponic Gardening by Sylvia Bernstein

Aquaponics is a revolutionary system for growing plants by fertilizing them with the waste water from fish in a sustainable closed system. A combination of aquaculture and hydroponics, aquaponic gardening is an amazingly productive way to grow organic vegetables, greens, herbs, and fruits, while providing the added benefits of fresh fish as a safe, healthy source of protein. On a larger scale, it is a key solution to mitigating food insecurity, climate change, groundwater pollution, and the impacts of overfishing on our oceans.

Aquaponic Gardening: A Step-By-Step Guide to Raising Vegetables and Fish Together by Sylvia Bernstein

Greenhorns: 50 Dispatches from the New Farmers’ Movement

A community of more than 5000 young farmers and activists, the Greenhorns are committed to producing and advocating for food grown with vision and respect for the earth. This book, edited by three of the group’s leading members, comprises 50 original essays by new farmers who write about their experiences in the field from a wide range of angles, both practical and inspirational. Funny, sad, serious, and light-hearted, these essays touch on everything from financing and machinery to family, community building, and social change.

Greenhorns: 50 Dispatches from the New Farmers’ Movement edited by Paula Manalo, Severine von Tscharner Fleming, and Zoe Ida Bradbury

Vertical Gardening by Derek Fell

Notable author and gardener Derek Fell has tried and tested thousands of varieties of vegetables, flowers, and fruits and recommends the best plants for space-saving vertical gardening. His grow-up, grow-down system also shows which ground-level plants make good companions underneath and alongside climbing plants. Best of all, many of Fell’s greatest climbers and mutually beneficial plants are available in seed packets in every local garden center.

Vertical Gardening: Grow Up, Not Out, for More Vegetables and Flowers in Much Less Space by Derek Fell

Food Fight: The Citizen’s Guide to the Next Food and Farm Bill by Daniel Imhoff

Originally published in 2007, Food Fight was Daniel Imhoff’s highly acclaimed primer on the 2008 Farm Bill. Now in a newly updated and expanded edition, packed with helpful charts and illustrations, Imhoff looks ahead at this important issue, as the debate for 2012 is already underway. With the legislation due to be reauthorized in late 2012, Food Fight offers a critical resource that can help all who live in the U.S. to deconstruct this challenging bill, organize in their communities to gain a seat at the bargaining table, and ultimately vote with their forks.

Food Fight: The Citizen’s Guide to the Next Food and Farm Bill by Daniel Imhoff

The Year-Round Vegetable Gardener by Niki Jabbour

In The Year-Round Vegetable Gardener, Nova Scotia–based gardener and writer Niki Jabbour shares her secrets for growing food during every month of the year. Her season-defying techniques, developed in her own home garden where short summers and low levels of winter sunlight create the ultimate challenge, are doable, affordable, and rewarding for gardeners in any location where frost has traditionally ended the growing season.

The Year-Round Vegetable Gardener: How to Grow Your Own Food 365 Days a Year, No Matter Where You Live by Niki Jabbour

Four-Season Harvest by Eliot Coleman

If you love the joys of eating home-garden vegetables but always thought those joys had to stop at the end of summer, this book is for you. Eliot Coleman introduces the surprising fact that most of the United States has more winter sunshine than the south of France. He shows how North American gardeners can successfully use that sun to raise a wide variety of traditional winter vegetables in backyard cold frames and plastic covered tunnel greenhouses without supplementary heat.

Four-Season Harvest: Organic Vegetables from Your Home Garden All Year Long by Eliot Coleman